Panel management with Ethnio Pool
EnterpriseBuild the best panel for user research
Trusted globally as the leading panel management software, designed for your modern research needs. Import, sync, govern, and manage participants for both qualitative and quantitative studies—all within one platform.
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Maximize participant conversion with personalized study invites
From SMS to email to calendar invites, personalize every touchpoint to reflect your brand, study goals, and consent requirements. Create a positive participant experience with built-in permission guardrails.
Perfect deliverability with DKIM/SPF
All Ethnio Enterprise licenses include domain verification (DKIM). Send emails from a custom domain created by your IT team and rest easy knowing they'll be delivered.
Pass variables from your panel
Send participant attributes, such as User ID and email, to integration platforms like Qualtrics or Usertesting.
Track and optimize
Monitor every click, open, send, and bounce rate to fine-tune engagement for each panel segment or invite.
The right audience, every time
Use panels, segments, groups, and filters to organize participant cohorts tailored to your organization’s specific needs. Leverage advanced filtering options for precise targeting while ensuring data security and compliance through automatic consent, governance, and NDA management.
Intuitive filters
Construct filters from uploads (CSV, XLSX, or Google Sheets), data strings, or any screener question ever.
Build precise segments with ease
Nerd out with boolean logic between filters - include, exclude, and/or logic.
Stay organized with tag management
Add or edit tags for individual members or groups, and see those tags in Pool and throughout Ethnio.
All types of team permissions under the sun
Build custom screeners to find the perfect match for specific panels. Save responses as custom attributes to filter for future studies.
Role-based permissions
Control all users of your Ethnio account with specific permissions based on their roles and responsibilities.
Maintain tight control & guard rails
Define roles for research ops, PMs, researchers, and everyone on your team to only see the data associated with their own studies.
Personalized training & onboarding
Create custom onboarding flows for new team members with 1:1 training by Ethnio and a designated support rep.
Share participants according to your take on democratization
Share potential participants with non-researchers to get their feedback with custom instructions, filters, and inputs, all while masking PII & PHI. Bring PMs, designers, engineers, or any other stakeholders into the participant selection process seamlessly with Ethnio’s share feature.
Enhanced data security
Restrict access to sensitive data and prevent unauthorized changes.
Designed for diverse roles
Empower your team to support researchers and democratize research requests.
Mask PII and PHI to support HIPAA
Hide sensitive participant data to work closely with your compliance and privacy guidelines.
Manage and track participant consent
Consent your way, tracked always.
Build or integrate with DocuSign
Create forms directly in Ethnio or integrate with DocuSign for signature blocks, checkbox consent, and formatted text.
Track consent expiration
Every type of consent, whether created within Ethnio or linked to an external consent form, is tracked per participant and has an expiration date.
Translate and localize consent
Automatically show translated consent based on participant location—always localized.
Comprehensive participant profiles lead to better research
Build detailed participant profiles by collecting data from every research interaction. Leverage insights from screeners, surveys, incentive history, and email engagement to identify ideal candidates for future studies.
Label and organize segments
Simplify team collaboration and future studies with saved and shared segments.
Personalized emails
Drive engagement with that magical personal touch. Customize wording, variables and email fields.
Dynamic segments and tags
You gotta love the real time updates. As responses roll in your segments and tags dynamically update.
Why do leading research teams use Ethnio for panel management?
Participant consent
Manage participant consent with customizable cool-down periods, opt-out rules, and safeguards to prevent over-contacting.
Automate panelist activity
Document every participant interaction with zero manual effort, including screeners, studies, incentives, emails, consent submissions, and more.
Boost participation with personalized outreach
Provide participants with a personalized experience through branded emails and offer multiple sign-up pages for opting into research studies.
Configure auto-qualification rules
Automatically qualify or disqualify panelists based on screener responses, or opt for manual reviews as needed.
Diverse representation
Recruitment features, such as random sampling, cover all areas of your database, promoting thorough and unbiased research.
Bulk edit panelist data
Streamline operations and save time by updating thousands of panelist properties with just a few clicks.
No engineers? Build powerful panel automations without them
Save a ton of time by creating automations that add tags or send emails based on screener question conditions.
Automations are always secure
Think Zapier for Research Stack. We don’t support Zapier due to security and privacy, so we built our own.
Stages of studies that you customize
Your way is the Ethnio way. Organize studies according to your workflow and requirements.
Create study stages that map to your research ops workflow
The 10,000 foot view of your studies
Learn about studiesGovernance
Prioritize participant well-being, data privacy, and ethical standards in research with Ethnio.
Cool down rules
Set custom cool-down periods to prevent participant burnout and fatigue.
Right to be forgotten
We guarantee complete data removal from our system and from all connected sub-processors.
Opt-outs
Ethnio empowers participants to unsubscribe from panels or opt out of studies at any time.
Built for research teams
Ethnio by Role
Review every type of activity with your participants across all studies, screeners, uploads, and sources—keep a record with every point of communication.
Research Ops
Simplify participant management with a system built for research at scale.
Program Managers
Keep studies organized and running smoothly with participant workflows.
Researchers
Unlock richer insights by recruiting and managing participants in one place.
Designers
Inspire your design with a research system that brings users closer to your work.
Integrations
Sync your internal ecosystem to Ethnio with our API, webhooks, and Google Sheets automations
Robust API Security
Includes tokens, role-based access for admin/developers, and additional security features.
Developer Docs
Access detailed documentation and get direct support for your engineers.
Automated Data Integration
Sync participant and study metadata between Ethnio and your CRM or other preferred research tools.
Unlock the full potential of your research with Ethnio features
Panel Management
EnterpriseRecruit a diverse and engaged participant pool to build and maintain panels for ongoing research in an all-in-one platform.
Incentives
Pay participants globally in any currency with customizable branding, localization, and donation options, no matter your research method.
Screeners
Customize and distribute screeners with flexible methods. Share via social media, email, or Craigslist for maximum reach. Manage with advanced search, filtering, and enable team collaboration from a central dashboard.
Intercepts
Deploy intercepts across Web, iOS, and Android with over 30 targeting variables, ultra-fast 8ms load times, and precise control over triggers. Tailor designs to your brand and gather actionable feedback with intuitive, exportable surveys.
Scheduling
Streamline scheduling with options for 1:1, group, and multi-session interviews across time zones, and integrate with Google, Outlook, iCal, Zoom, and Slack, all from a unified calendar for a frictionless experience for both participants and team members.
Participant Management
Automatically create detailed participant profiles by collecting data from all your research interactions. Use information from screeners, surveys, incentive history, and email engagement to find the best participants for future studies.
Security & compliance you can trust
We know how seriously you treat your customer data. That’s why security is built into Ethnio from the ground up—with the certifications to back it up.
Read more about securityGDPR
Robust data encryption and granular access controls to ensure compliance with EU data protection regulations and safeguard the privacy of EU citizens.
HIPAA
Healthcare data is stored and processed in Dovetail’s HIPAA solution and in compliance with HIPAA standards.
CCPA
Protect participants' data with robust tools for data deletion and opt-out requests.
SSO
We support SSO via SAML 2.0 to manage vendor access for all your employees.
Swiss & Canadian data protection policy compliance
Full compliance with CPPA in Canada, FADP in Switzerland, and other international data frameworks.
Answers to your Ethnio FAQs
Absolutely. Ethnio’s panel management software is engineered to support small and large-scale research operations and diverse panel requirements. It is built to manage growth in data and user activity, meeting the ongoing needs of large teams overseeing hundreds of studies and extensive participant pools.
Our panel management solution features advanced performance management and team-based workflows, optimizing collaboration across research projects. You can ensure precise segmentation and dynamic updates with customization options, including tailored intercepts and screeners across 30+ targeting variables. Integration with essential tools like Zoom, Outlook, and Google Calendar streamlines research processes, boosting operational efficiency across large teams.
Additionally, Ethnio supports various panel types—general, specialized, and ad-hoc—ensuring that your panels remain current and relevant for targeted recruitment strategies and research at scale.
Absolutely. Our user research CRM integrates with the tools research teams rely on, including Outlook, Google Calendar, DocuSign, Zoom, and Slack. Additionally, our powerful API and webhooks enable seamless two-way data sync with any CRM.
Data handling is streamlined through automatic import/export with CSV and Google Sheets, reducing manual entry and enhancing accuracy. For privacy and compliance, integrations with tools like Transcend automate GDPR and CCPA processes, including user opt-outs based on their email address and data erasure (DSRs).
You can find the full list of integrations hereEthnio also integrates with visitor management systems (VMS) to send participant consent and approval to front desk check-ins, streamlining the research process and reducing manual admin tasks.
Discuss VMS integration on an Enterprise callWe also offer support for custom integrations. Simply reach out, and our dedicated support team, supported by detailed developer documentation, will assist you. By connecting your preferred tools to your participant database, you can maintain your favorite methodologies and tools with your own real users, ensuring minimal disruption to your existing workflows and a seamless integration into your research stack.
At Ethnio, protecting your data is our top priority. We implement robust security measures to protect participant data, including advanced encryption for data in transit and at rest, SOC 2 certifications, and adherence to major data protection regulations like GDPR, HIPAA, and CCPA.
Customer data is stored in AWS US West (Oregon), a SOC 2 Type 2 accredited data center, and we have achieved SOC 2 Type 1 certification from A-LIGN. Regular security audits and detailed documentation on data breach response protocols further ensure that your sensitive data is protected.
To prevent unauthorized access, we support two-factor authentication (2FA).
Conduct research with confidence, knowing that your data is securely protected. For additional details on our security practices and compliance features, please visit Ethnio Security.
Ethnio centralizes your entire recruitment process into a single, easy-to-use platform. Gain complete control over every stage—from participant recruitment and onboarding to incentive distribution—eliminating the need for multiple systems and third-party platforms.
Import participant data from various sources, including global opt-in pages, recruiting agencies, marketing databases, customer opt-in pages, and tools like Qualtrics and Salesforce. Ethnio supports participant lists in multiple formats, such as CSV and Google Sheets, allowing for dynamic filters and segments to target participants based on custom attributes, survey results, and engagement history.
Onboarding is streamlined with customizable workflows for registration, consent collection, and initial engagement for smooth integration of new participants. Incentive management is flexible, with options for monetary compensation, gift cards, and other payment methods tailored to participant preferences and study needs.
Additionally, features like opt-out management and participant history tracking ensure compliance, helping you adhere to data protection regulations while managing the recruitment process end‑to‑end.
We understand that a successful transition involves more than just features. We’re here to support you throughout the implementation process and beyond, ensuring you fully leverage the platform to run research at scale. From the start, our team provides personalized one-on-one onboarding to facilitate a seamless setup. Our training sessions and resources equip your team with the knowledge needed to maximize Ethnio's capabilities. Once operational, you’ll have access to extensive support documentation and a dedicated customer success team ready to assist with any technical issues or best practices.
Ethnio by the numbers
Trusted by Fortune 100 companies worldwide, Ethnio has connected with millions of participants across billions of study and intercepts views—all without any outside capital. This independence lets us stay focused on one thing: understanding and supporting your research operations needs.
34B
Ethnio study views
7.5M
Completed participants
$23.3M
Incentives issued
191
Countries served
$0
Venture capital
2016
Year founded
Get the ultimate panel management for Research Ops
Spreadsheets are out. Research Operations Platforms are in. Sign up for a live demo to see how Ethnio is transforming the way teams streamline workflows, enhance collaboration, and scale their impact.
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